Furthermore offers a full range of strategy and design services
Insights
Consumer/customer research
Customer journey mapping
Segmentation/targeting
Brand equity analysis
Competitive assessment
Strategy
Growth strategy
Business transformation
Brand purpose/positioning
Brand portfolio/architecture
Digital/social strategy
Identity
Naming
Tagline development
Messaging
Tone of voice
Logo/visual identity
Experience
Experience design
Innovation platforms
Product/service concepting
Launch planning
Employee engagement